Is your roofing company losing jobs to slow follow-up?
I build the CRM, follow-up, and ad systems that turn storm leads into signed contracts — before your competitors pick up the phone.
Your lead-to-contract pipeline, visualized
Ready to stop losing leads and start closing more jobs?
Book a free strategy call and I’ll audit your current lead flow, find the gaps, and build a custom system to maximize your close rate.
From first click to five-star review
Every step automated. Every lead accounted for. Here's how the system works.
LEAD SOURCE
Organic search, AI search, referral, paid ads, email, SMS, or direct mailer brings a homeowner to your business.
Most roofing companies leave thousands on the table every single month
If any of these sound like your roofing company,
We Should Talk.
Complete marketing systems built for roofing & home services
From the first storm alert to the five-star review, I fix every gap in your sales process.
Roofing Lead Funnels
Storm damage landing pages and ad funnels designed to capture homeowners when they need you most.
CRM Setup & Optimization
Build a sales pipeline that tracks every lead from first knock to signed contract — nothing falls through the cracks.
Google & Facebook Ads
Hyper-local ad campaigns targeting homeowners in your service area who need roofing or gutter work right now.
Speed-to-Lead Automation
Instant text and email follow-up the moment a lead comes in — before your competitor even sees the notification.
Roofing Lead Funnels
Storm damage landing pages and ad funnels designed to capture homeowners when they need you most.
CRM Setup & Optimization
Build a sales pipeline that tracks every lead from first knock to signed contract — nothing falls through the cracks.
Google & Facebook Ads
Hyper-local ad campaigns targeting homeowners in your service area who need roofing or gutter work right now.
Speed-to-Lead Automation
Instant text and email follow-up the moment a lead comes in — before your competitor even sees the notification.
Roofing Lead Funnels
Storm damage landing pages and ad funnels designed to capture homeowners when they need you most.
CRM Setup & Optimization
Build a sales pipeline that tracks every lead from first knock to signed contract — nothing falls through the cracks.
Google & Facebook Ads
Hyper-local ad campaigns targeting homeowners in your service area who need roofing or gutter work right now.
Speed-to-Lead Automation
Instant text and email follow-up the moment a lead comes in — before your competitor even sees the notification.
Job Tracking & Revenue Attribution
Know exactly which ads, door knockers, and referrals are driving your revenue — down to the dollar.
Referral & Review Systems
Automated review requests after every job and referral programs that keep the pipeline full year-round.
Storm & Seasonal Campaigns
Email and SMS blasts triggered by weather events and seasonal demand to hit homeowners at the right moment.
Door Knocker & Canvasser Tracking
Give your field team a system that captures leads on the spot and routes them straight into your pipeline.
Job Tracking & Revenue Attribution
Know exactly which ads, door knockers, and referrals are driving your revenue — down to the dollar.
Referral & Review Systems
Automated review requests after every job and referral programs that keep the pipeline full year-round.
Storm & Seasonal Campaigns
Email and SMS blasts triggered by weather events and seasonal demand to hit homeowners at the right moment.
Door Knocker & Canvasser Tracking
Give your field team a system that captures leads on the spot and routes them straight into your pipeline.
Job Tracking & Revenue Attribution
Know exactly which ads, door knockers, and referrals are driving your revenue — down to the dollar.
Referral & Review Systems
Automated review requests after every job and referral programs that keep the pipeline full year-round.
Storm & Seasonal Campaigns
Email and SMS blasts triggered by weather events and seasonal demand to hit homeowners at the right moment.
Door Knocker & Canvasser Tracking
Give your field team a system that captures leads on the spot and routes them straight into your pipeline.
Roofing companies winning with better systems
Here’s what happens when your leads actually get followed up on.
Fixed their CRM chaos and implemented a proper sales pipeline. Closed 23 more jobs in 6 months.
Automated speed-to-lead follow-up cut response time from 4 hours to 90 seconds. Close rate doubled.
Rebuilt their Google Ads funnel with dedicated landing pages. Cost per lead dropped from $145 to $38.
Fixed their CRM chaos and implemented a proper sales pipeline. Closed 23 more jobs in 6 months.
Automated speed-to-lead follow-up cut response time from 4 hours to 90 seconds. Close rate doubled.
Rebuilt their Google Ads funnel with dedicated landing pages. Cost per lead dropped from $145 to $38.
Fixed their CRM chaos and implemented a proper sales pipeline. Closed 23 more jobs in 6 months.
Automated speed-to-lead follow-up cut response time from 4 hours to 90 seconds. Close rate doubled.
Rebuilt their Google Ads funnel with dedicated landing pages. Cost per lead dropped from $145 to $38.
"Zach found $200K in revenue we were leaving on the table. His audit paid for itself in the first week."
Marcus Thompson
Owner, Thompson Roofing
"We were spending $8K/month on ads and had no idea what was working. Now every dollar is tracked and our close rate is up 40%."
Jake Rivera
GM, Summit Exterior Solutions
"Our door knockers used to lose half the leads they generated. Zach built us a system where every lead hits the CRM instantly."
Brian Kowalski
Owner, Kowalski Roofing & Gutters
"Zach found $200K in revenue we were leaving on the table. His audit paid for itself in the first week."
Marcus Thompson
Owner, Thompson Roofing
"We were spending $8K/month on ads and had no idea what was working. Now every dollar is tracked and our close rate is up 40%."
Jake Rivera
GM, Summit Exterior Solutions
"Our door knockers used to lose half the leads they generated. Zach built us a system where every lead hits the CRM instantly."
Brian Kowalski
Owner, Kowalski Roofing & Gutters
"Zach found $200K in revenue we were leaving on the table. His audit paid for itself in the first week."
Marcus Thompson
Owner, Thompson Roofing
"We were spending $8K/month on ads and had no idea what was working. Now every dollar is tracked and our close rate is up 40%."
Jake Rivera
GM, Summit Exterior Solutions
"Our door knockers used to lose half the leads they generated. Zach built us a system where every lead hits the CRM instantly."
Brian Kowalski
Owner, Kowalski Roofing & Gutters
"Zach found $200K in revenue we were leaving on the table. His audit paid for itself in the first week."
Marcus Thompson
Owner, Thompson Roofing
"We were spending $8K/month on ads and had no idea what was working. Now every dollar is tracked and our close rate is up 40%."
Jake Rivera
GM, Summit Exterior Solutions
"Our door knockers used to lose half the leads they generated. Zach built us a system where every lead hits the CRM instantly."
Brian Kowalski
Owner, Kowalski Roofing & Gutters
Built for roofing & home services companies
If you’re in the trades and want more signed contracts, we should talk.
Don’t see your trade? — the systems work across all home services.
Zach Jackson
Founder, Ethos
I’m Zach Jackson, and I build revenue systems for roofers.
I’ve spent years working with roofing and home services companies — learning what actually drives jobs from first contact to signed contract.
I’ve seen it all: leads rotting in inboxes, door knockers with no CRM, ad spend with zero attribution, and follow-up that doesn’t exist. And I’ve fixed all of it.
My approach is simple: audit your sales process end to end, plug every leak, and build systems that run without you babysitting them 24/7.
Zach Jackson
Founder, Ethos
I build revenue systems for roofers.
I’ve spent years working with roofers and home services companies — from the first door knock to the signed contract. Leads rotting in inboxes, zero CRM, ad spend with no tracking — I’ve seen it all and fixed it all.
My approach is simple: audit everything, plug every leak, and build systems that run without you babysitting them 24/7.
Ready to close more roofing jobs?
Book a free strategy call and I’ll show you exactly where your roofing company is losing leads — and how to fix it.